The treatment landscape continues to change, and in many ways it is harder for smaller facilities to survive when larger companies are driving up prices and taking clients from your own back yard. How can you compete?
This is exactly what we specialize in. We help small- to medium-sized programs with multiple locations thrive, and have developed a network of resource partners to help with many specialized areas as well.
With decades of experience just among our principle partners, Advanced Recovery Resources combines a blend of specialty services to help improve the marketing efforts of any treatment center. We get results.
Treatment Center Consulting Services
Our goal is to help treatment facilities have a better net margin on income vs. expenses. This is done by increasing occupancy through honing marketing, sales and public relations and making sure each dollar spent in these areas has a better result to maximize efficiency. Between our own expertise and our strategic partners, we can help your programs in a variety of ways.
What we can offer:
1. Admissions/sales training
– Addressing how to better communicate with prospects
– Find out where most programs fail to connect
– How to present your facility so that it stands out in their minds
– Other tools to better control their arrival
– Implementation and training on complete Customer Relationship Management (CRM) systems
– Implementation and training on complete sales and conversion metrics systems
2. Digital presence upgrade
– Professional custom design work
– Search engine optimization (SEO)
– Content development
– PPC management
– Ongoing content creation, social media and SEO strategies that improve organic rankings
– Lead generation
– Email marketing
3. Public relations/outreach
– Increase media visibility
– Prepare messages and branding to be better positioned in your community
– Improve your overall image
– Build your referral network
4. Marketing management
– Choosing and managing admissions and marketing staff
– Reducing client acquisition cost
– Calculating marketing strategy and budget
– Implementation and training on analytics and metrics systems
– Campaign strategy and implementation over multiple platforms
…and much more.
We have multiple ways in we can help your center. One of the most common is to have a free initial consultation and we can recommend services that we can perform.
A more thorough examination would include having one or more of our consultants spend time with your admissions department and key executives and help diagnose issues. We will also offer solutions to increasing your enrollments right away.
In addition, we will take the information and put together a more complete proposal for a longer-term engagement that will help improve multiple aspects of your overall marketing. This can then be implemented for sustained growth and increased net revenue, which of course means more clients served and lives saved from addiction.
This ongoing plan will be customized to your needs and may include further training and/or coaching sessions with our consultants to help improve your conversion rates. We can also work with ongoing content development for your websites and help to get your facility’s brand better known and more visible.